Student’s Ad Gets a Remake, and Makes the Big Time  —  The idea that you do not have to be a professional to create a good commercial is becoming widespread, in a trend known as consumer-generated content.  Leave it to Apple to — paraphrasing the company’s old slogan a bit — think differently.

Source:   New York Times

Author:   Stuart Elliott

Link:   http://www.nytimes.com/2007/10/26/business/media…